When browsing for images on the internet, I came accross these images of beautiful women in what appears at first glance to be a usual advertisment for some kind of make-up product, but takin a second look shows that the images have already been remixed and had a subverted message in the image. Everything in an advertisment is done for a reason from the layot, colour and combination of image and text. We live in a consumer driven society which is overloaded with advertisment and marketting. The images is sucessful because the designer of these images is using this familiarity of a usual add that grabs peoples brief attention but by changing one thing on the image the message is completely turned upside down and subverted. Once the viewer realises the real idea behind the subverted message their idea of the work is completely changed. For something to gain full attention it needs to be visually appealing and new, new things are interesting and interesting things are remembered.
For this remix project i will take some images of peoples portraits and juxtopose the images with other images such as skin diseases, placing the two things that are usually never placed together in the one image.
Wednesday, October 15, 2008
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