Photoshop

I opened these advertisments in Adobe Photoshop then used tools such as the:
lasso tool, Magic wand, eraser, eyedroper, text box and fonts, opacity, the crop tool and more to digitally manipulate the image, only subtlely changing a few small aspects and using the L'Oreal Slogan "Because your worth it" as an added effect to draw attention to the subverted message - They can sell you anything.